Facebook Ads are a powerful way to reach highly targetted audience of people. You can do a lot with a little money. But DON'T just hit the "boost" button. You need more strategy then that. Learn how to set up your ads so that you're being seen by the right audience for your campaign. Find out how to make your ads Facebook compliant.
This is an intermiediate - advanced FB session. You don't need to know how to make Facebook ads to attend, but you should have basic familiarity with Facebook.
By day, Elana Levin teaches super heroing skills to activists and nonprofit organizations. By night, @Elana_Brooklyn writes and podcasts about comics for GraphicPolicy.com.